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MarTech Analytics Developer

Robert Half
locationTorrance, CA, USA
PublishedPublished: 6/14/2022
Technology
Full Time

Job Description

Job Description

We are looking for a skilled MarTech Analytics Developer to join our team in Torrance, CA. In this long-term contract role, you will work closely with cross-functional teams to enhance and manage advanced web analytics systems, develop user-centric privacy solutions, and optimize customer engagement strategies. This is an onsite position requiring four days per week at the office, offering a unique opportunity to contribute to cutting-edge projects in the automotive industry.



Work Type: Onsite – 4 Days a Week (80% or more)


Project Overview

The candidate will support the Cookie Tool Management and CPPA projects, focusing on web analytics, privacy compliance, and personalization efforts.

Daily Responsibilities

  • Collaborate with the development team to implement, configure, and debug web analytics code on both the website and Tag Management System (TMS).
  • Manage deployment activities in Non-Production and Production environments.
  • Develop front-end UI/UX for privacy banners (opt-in/opt-out models) using JavaScript.
  • Conduct code reviews and troubleshoot privacy-related issues.
  • Analyze customer journeys and provide actionable recommendations to enhance engagement and conversions.
  • Deploy A/B tests and personalized experiences using Salesforce Personalization.
  • Contribute to prompt engineering and Gen AI experiments to optimize campaign propensity scores.

Required Skills & Experience

  • Adobe Analytics
  • Adobe Launch TMS
  • OneTrust Cookie Tool
  • JavaScript & jQuery (including asynchronous programming and DOM manipulation)
  • E-commerce websites
  • Sitecore 10.0
  • Salesforce Lightning Web Components
  • Familiarity with GDPR, CCPA, CPRA
  • Experience with privacy-enhancing technologies (PETs) and encryption
  • End-to-end Adobe Analytics implementation using Web SDK
  • Debugging and auditing third-party tags
  • Integration with Adobe Analytics APIs and real-time events
  • ObservePoint
  • MS Office 365, SharePoint
  • JIRA, Confluence
  • Documentation for web analytics tracking and cookie inventory
  • Salesforce Personalization: Campaign templates, Site-wide JavaScript, Content zones

Nice to Have

  • Experience with Salesforce Personalization (formerly Evergage)
  • Familiarity or certification in OneTrust
  • Exposure to other TMS solutions
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